the BIG GILL NET, we all

knew that Wired Digital's

content couldn't stay very fresh.

Nothing stinks like a

bucket full of dead fish,

except for maybe

the crowd assembled around

the big stinky bucket.

Clams, by their nature, tend

to be washed up

to begin with and are comfy

lounging on the beach.

Fish, on the other hand,

imagine themselves as free-swimming

masters of their domain.

Slavishly schooling around

the Miesian ideal of

"less is more"

Wired Digital, especially

hOtWiReD (or is that HoTwIrEd?)

has followed a strange reductive curve.

As the web has gotten bigger and bigger,

HOTWIRED (is that right?) has dumped

content and gotten smaller and

smaller with each

new

version.

For example, look what's

happened to "Net Surf".

Sure, I like the the

movie star headshot of Joey

as much as the next girl but,

remember when there were like,

seventeen people doing the

surfing?

Remember when "Net Surf" didn't

read like "Suck for VH-1"?

You'd almost think that

Apple was behind the

fumbling management

of WIRED digital.

After all,

they took a staggering

technological and cultural

lead and

frittered

it

away.

NEXT! -----> Your Warrior Queen explains it all!